Item

Media Literacy Art Education: Logos, Culture Jamming, and Activism

Type
Journal Article
Author
Sheng Kuan Chung & Michael S. Kirby
Year
2009
Publisher
Taylor & Francis
DOI/Link
https://doi.org/10.1080/00043125.2009.11519002
Abstract
American youth live in a world saturated with popular media constructs that not only sway them into purchasing and consuming, but also influence how they experience and learn about the world. Widely
disseminated media constructs such as advertisements and TV commercials often serve as ideological sites that shape children’s perceptions of reality as they formulate attitudes, beliefs, and values. Indeed, Americans immerse themselves in a media-infused culture of consumption manufactured and controlled by mega corporations.
Language
English
Keywords
Media Literacy, Advertising Literacy
Tags
Media consumption, Digital culture
PGDMIL Course
C02 – Media, Technology and Content
PGDMIL Block
C02-B3: Advertising and MIL
Has Part
C02-U10: Advertising: The Creative Process
Corpus Status
Pending Review

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